Tag / brand clarity
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When is it time for a Rebrand?
Running a small business is an ever-evolving endeavor where change is guaranteed. When is it time to step back and ask yourself if your brand is still relevant or when it might be time to breathe new life into your business with a rebrand?
June 16, 2023 -
Why Are Brand Values more important than ever?
Before I dive into answering this question, let’s start by defining what brand values are and why you should even have them in the first place? At my recent presentation at the…
March 18, 2021 -
7 Signs That Your Brand Is Lacking Clarity
Most of the time, you just know. You feel it. Something about your branding does not align with what you offer and what you are all about.
February 10, 2021 -
How Clear is Your Brand?
What’s the level of clarity your brand has. And, more importantly, the degree by which the meaning and intent behind your brand are understood by others. Let’s gain some clarity about clarity.…
February 10, 2021 -
Setting Intentions
I’ve never been one for New Year’s Resolutions but the beginning of the year, each month, even every Monday, is a good time to set intentions again.
January 15, 2021